No, seriously, YOU ARE THE PROBLEM. All you do is talk about yourself and what you do and how your business is doing. What about your customers? Don't you think they may want to hear about themselves once and a while? It's human nature to be interested in ourselves and share that with the world around us. That's the main reasoning behind the birth of the #selfie.
Most marketers today will tell you that a few things that contribute to you online marketing are important central strategies to building up your online reputation. Most marketing companies will try to explain the importance of social media marketing, search engine marketing, and optimization to small businesses and how they can benefit.
Whether personally or from a business perspective we all have thought about "Oh, I don't want to be online! It can hurt my reputation!" Especially for small businesses, one small mistaken review of your business can hurt in a big way. The way new review sites are popping up seemingly everywhere, small business owners usually panic with the power their consumers are given for voicing their opinion about their business.