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social media

Small Business Focus: Take the "ME" Out of Social Media

Small Business Focus: Take the "ME" Out of Social Media

No, seriously, YOU ARE THE PROBLEM. All you do is talk about yourself and what you do and how your business is doing. What about your customers? Don't you think they may want to hear about themselves once and a while? It's human nature to be interested in ourselves and share that with the world around us. That's the main reasoning behind the birth of the #selfie.

Social Media: Don't Waste Time or Money

Social Media: Don't Waste Time or Money

As a small business owner, we often take on too many tasks of our own and our plate becomes filled quickly. We often times, find that we are slacking in giving the right attention to important aspects of our business but that's what we do, we do it all!

Small Business Guide: Twitter

Small Business Guide: Twitter

Twitter can be a scary place and seem like a very complex social media channel especially for small businesses. I have found through my experiences Twitter is one of the social networks that many businesses gauge their value based on numbers, like amount of followers, retweets, mentions, etc.  While it is good to measure your social reach through those numbers, I believe that small businesses benefit most from the quality of their engagement.